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Category Archives: adtech

How to Hack Your Leads for Higher ROI

Posted byjmar42May 11, 2020Posted inadtech, cybersec, ecommerceTags: lead generationLeave a comment on How to Hack Your Leads for Higher ROI

Fraud & Abuse Report 2020 by ArkoseLabs

Fraud & Abuse Report 2020 by Arkose LabsFraud report q1 2020 from Jeff Martinez

Posted byJeffFebruary 10, 2020February 10, 2020Posted inadtech, cybersec, ecommerceLeave a comment on Fraud & Abuse Report 2020 by ArkoseLabs

Kiss Your Revenue Goodbye

Produced and created by me.

Posted byJeffFebruary 8, 2020February 10, 2020Posted inadtechTags: adfraud, compliance, crm, data breach, fake leads, fcc, lead fraud, lead generation, tcpaLeave a comment on Kiss Your Revenue Goodbye

Super Bowl Campaign & Intelligent Adfraud Detection

Posted byJeffFebruary 8, 2020February 10, 2020Posted inadtechTags: adfraud, fcc, lead fraud, securelead, super bowl, tcpaLeave a comment on Super Bowl Campaign & Intelligent Adfraud Detection

Coil Enters the Broken Adtech Ecosystem

X-Ripple developer enters the inefficient adtech world by streaming payments to creators. Coil has real time streaming value for people to contribute to their favorite publisher or creator. Details here.

Posted byjmar42September 16, 2019September 16, 2019Posted inadtechTags: coil, ilp, interledger protocol, ripple, xrpLeave a comment on Coil Enters the Broken Adtech Ecosystem
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